Abu Dhabi launches summer camp for ‘future tourism leaders’

Guest Writer

Abu Dhabi Tourism Authority’s (ADTA) largest Tourism Youth Summer Camp – a dedicated initiative aimed at developing future tourism leaders - opened its doors last week to more 110 male and female students. The intensive 30-day training program, now in its second year, is being held at Abu Dhabi National Exhibition Centre (ADNEC) to provide students, aged 14 to 16 years, with a balanced mix of research studies, group discussions, hands-on learning lectures, presentations and field trips. The program is part of the authority’s long-term strategy to build awareness of best-in-class business practices within the local community and encourage more nationals to consider a career in tourism. “This program plays a critical role in giving national students a better understanding of Abu Dhabi’s overall tourism landscape, and encourages them to consider the industry as a future career path. It also equips them with ‘life skills’ that will influence their entire professional careers such as business etiquette, conference and exhibition management and presentation skills,” said Nasser Al Reyami, ADTA’s Director of Tourism Standards Department.”Originally we targeted 80 students but we ended up with 110. This increased interest was mainly down to students realising this programme’s potential.”The camp, which includes five special needs students, covers nine modules focusing on team building, general tourism industry awareness, sport tourism in Abu Dhabi, culture and heritage, hospitality, airlines and travel agencies, exhibitions and meetings, customer service and etiquette. Students will have to complete a project, based on the programme’s teachings, as a pre-requisite for graduation on 22 July.

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