Accor’s ‘Le Kids Warriors to the Wall 2011’ charity ride has raised a total of US$130,000 for Chinese children affected by Aids. The five-day cycling campaign, launched in partnership with Chi Heng Foundation, took place between 6 and 10 May.
Commencing in Xi’an, Shaanxi province, the ride covered more than 500km over five days before finishing in Beijing’s Tiananmen Square. A total of 16 General Managers from Accor hotels in Asia Pacific region joined the event. The riders have all been required to fund the trip by their own efforts, with each also committing to raise a minimum of US$5,000 through their own networks.
Chung To, Founder of Chi Heng Foundation, said; “Accor is a visionary partner of Chi Heng, pioneering in the development of innovative CSR and community based programs which includes this LeKids event. I am touched by the high spirits of the bikers who are not cyclists but hotel General Managers and whom have come from diverse geographic locations to help improve the lives of these special children in China. The event demonstrates Accor’s concern for underprivileged elements in the community and improving the lives of those who need it most. My heartfelt gratitude goes to the riders who have invested so much physically and emotionally into this amazing event and to Accor for leading the way in enabling this innovative and worthy fundraising initiative.”
Eleven other companies have contributed to the charity ride, including Alcatel-Lucent, Air Aroma, Cathay Pacific, Coca-Cola, Johnson Diversey, BOC Shanghai, Swire Travel, Ecolab, China Unicom, Dragonair and Air China.