American Airlines joins forces with Disney
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American Airlines has sealed a new partnership with Walt Disney Studios that will see the airline’s aircraft appear in a new movie, ‘Disney’s Planes’.
The character of ‘Tripp’ will be inspired by American’s new Boeing 777-300ER aircraft, which features the airline’s new livery. In addition, American will screen a special version of the Disney’s Planes trailer for passengers at Los Angeles International Airport, and onboard its flight from LA to Dallas.
“Disney is a global family brand and working with them gives us a fun opportunity to connect with families who know and love the iconic American Airlines brand,” said Rob Friedman, American’s vice president of marketing. “Through this collaboration, we have a lot of great things planned for this summer, including exciting trip promotions and in-airport activities, so I encourage everyone to stay tuned.”
American will also feature an in-flight version of the movie in October, one month earlier than other airlines. The trailer and images of Tripp are available for viewing starting today at aa.com/disneyplanes.
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