Boeing battles to protect AA form Airbus
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Boeing met with American Airlines (AA) this week to stop the airline placing an order with Airbus. The planemaker’s CEO, Jim Albaugh spoke with his counterpart at AMR Corp, Gerard Arpey, in a bid to protect one of Boeing’s major customers from its European competitor. The carrier is considering an order of as many as 280 new narrow-body jets and is in talks with both Airbus and Boeing, Bloomberg reported. Comparing the Airbus A320 neo and the Boeing 737, Airbus’ new narrow body model is more fuel-efficient and more affordable. It would be a major industry coup if AA, which operates an all-Boeing fleet, defects to Airbus. However after a “good meeting”, Albaugh was reported saying that he is confident AA will stick with Boeing.
Airbus secured a major win earlier this year when it was revealed that Peach Aviation, the new low-cost carrier owned by ANA, would operate an all-A320 fleet. ANA is one of Boeing’s main Asian clients, and the launch customer of Boeing’s 787 Dreamliner.
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