EIBTM releases 2010 event survey results
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EIBTM has revealed the findings of its 2010 event survey, which gauges the thoughts of Hosted Buyers and trade visitors to the annual tradeshow. The EIBTM 2010 onsite and post-show research indicated that 96% of exhibitors agree that EIBTM is important to their business and 94% of exhibitors agreed that EIBTM is a must attend industry event. The findings indicated that 98.5% of Hosted Buyers were satisfied with EIBTM 2010, and 89% confirmed they will place future orders as a direct result of the show. A very strong majority of Hosted Buyers, 99%, believed that EIBTM 2010 allowed them to meet current suppliers and gave them the opportunity talk to product experts. “EIBTM 2010 was, as always, a tremendously beneficial event. I made a number of great new contacts and was able to flesh out several new agreements as a direct result of my time in Barcelona” said Jim Walker, president, Crossing Boundaries.97.5% of trade visitors at EIBTM 2010 were satisfied with the event and the same percentage of visitors is planning on returning in 2011. The research also revealed that 54% of EIBTM’s trade visitors did not attend any other industry show during 2010.
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