Emaar and Emirates aim high with new FF agreement
Emaar Hospitality’s The Address Hotels + Resorts has partnered with Skywards, the frequent flyer programme of Emirates Airline, to reward guests staying at their hotels with Skywards Miles. Marc Dardenne, Chief Executive Officer, Emaar Hospitality Group and Emaar Hotels & Resorts, and Mr Brian LaBelle, Senior Vice President, Skywards, recently signed the agreement at a ceremony held at Level 152 of Burj Khalifa. The venue was specially chosen to highlight the ‘tall’ benefits that the agreement will bring to The Address Hotels + Resort’s guests. As per the agreement, hotel guests will earn extra points for using various hotel amenities during their stay, including laundry, telephone facilities and the myriad dining choices across any of the five Address Hotels. Guests will receive one mile for every one US dollar spent in each hotel.