The global travel and tourism industry will create 296 million jobs by 2019. The figures were published in an International Labour Organization (ILO) report recently urged all national governments to invest in the industry. The organisation expects the travel sector to make up more than one third of the total global services in the coming years, providing viable solution unemployment and an effective means of poverty alleviation. In 2010, the sector provided 8% of global employment with more than 235 million jobs, and it generated 9% of total GDP.The organisation advised governments to prioritise development of human resources. Wolfgang Weinz, ILO senior technical specialist for the hotels, catering, tourism sector said education and vocational training are essential if the heightening demands of travellers are to be met.