Australia and Pacific trade show Luxperience has announced a pop-up event in London to encourage the UK travel trade to attend its main show.
The Sydney-based event is hoping to increase the number of UK attendees in August with the London pop-up event, which will showcase luxury and experiential travel.
The London event will take place on 3 March at the Beaufort Club in Chelsea and is free to attend.
Travel professionals can get in contact with Sandra Leach Company to attend the event, which will include an afternoon tea, presentations, drinks reception and dinner hosted by Luxperience’s CEO Lindy Andrews.
Luxperience will take place for the third time this year from 31 August to 3 September, with exhibitors including Silversea, Ballie Lodges, Touch of Spice, Taj Resorts Hotels & Palaces and Chimu Adventures.
“The Luxperience pop-up event will be the first of its kind in London. With all the trends indicating that “experiential” travel will continue to grow in 2014, Luxperience London will be a great forum for UK buyers to connect with the very top tourism experiences available around the globe,” said Sandra Leach, managing director of The Sandra Leach Company.
Luxperience sits alongside PURE in Marrakesh, ILTM in Cannes and Travelweek in Brazil.
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