Mekong Tourism Forum gets connected
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The advance of technology such as social media and mobile apps will be one of the main themes of this year’s Mekong Tourism Forum. The event, which takes place in Pakse, southern Laos, from 27-28 May, is intended to boost multi-destination travel between Cambodia, Laos, Myanmar, north and northeast Thailand, Vietnam and the southern Chinese provinces of Yunnan and Guangxi.
The programme at this year’s forum emphasises the importance of new ‘real time’ technologies,
such as mobile applications, blogging and social media. A New Media Boot Camp will be held on 26 May – the day before the Forum starts.
The Forum’s organiser, the Mekong Tourism Co-ordinating Office (MTCO), said that basic travel issues in the region have to be addressed as well as topical trending subjects such as social media and mobile technology. Delegates who travel overland to Pakse from neighbouring countries will supply feedback of the experience. There will also be dedicated sessions on enhancing service standards and protecting children who may be exposed to the negative impacts of tourism in the region. There will also be a session on adapting hotel, restaurant and tour services to cope with diverse tourist expectations from markets as different as Japan, India, Europe and China.
“When private and government sectors meet at the Forum, practical issues such as visas, security and marketing are addressed frankly,” explained Mason Florence, Executive Director of the MTCO.
More than 200 travel industry delegates are expected to attend this year’s event, which has the theme, “Destination Mekong – The Making of a Star.”
For further information email to: mtf@mekongtourism.org. call the Mekong Tourism Coordinating Office. Tel: (+66) 2-612-4150, or visit: www.mekongtourismforum.org.
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