More Aussies book international Easter holidays
02 Mar 10 (TravMedia.com): EMERGING travel trends from one stop travel shop, travel.com.au, has showed that more and more Australian holiday makers are opting for international holidays during the Easter break opposed to domestic breaks.
travel.com.au has reported that consumers are planning on holidaying overseas for the Easter break, the trend is continuing from last year when travel.com.au noted a 25% booking increase in holiday packages.
General Manager - Brand for travel.com.au, Lisa Ferrari, said there has been strong consumer demand for overseas holidays, a trend we expect to continue through 2010.
“International holiday package sales on travel.com.au have been strong over the past few months - we have seen the efforts of holiday resorts heavily discounting their products to attract Australian travellers.”
“We are attributing the growth in international bookings to a combination of factors, including the Australian dollar performing strongly against numerous foreign countries and the continuation of cheap airfares and accommodation.”
Ferrari said, our research indicates that Aussie’s are utilizing public holidays and cashing in annual leave days in order to head overseas - by taking four days of annual leave travellers can enjoy ten days off.
“Alternatively we are also seeing, Aussie’s taking the week before and after Easter off and are enjoying a 16 day holiday for the ‘price’ of eight days of annual leave.”
“Australians are booking, Fiji, Bangkok and Bali, each destination is within close proximity from major capital cities, with return airfares from under $1000*, it comes as no surprise as to why travellers are shying away from domestic breaks and heading overseas.”
“The Easter break offers the best deal, with Aussies securing 10-12 days off in exchange for 4 days annual leave. This is why the Easter break is one of the most popular holiday periods.”
travel.com.au’s top booked destinations for the Easter break: