More hoteliers turn to revenue specialists – IDeaS

Guest Writer

Singapore, February, 2010 - IDeaS Revenue Optimization, the leading provider of pricing, forecasting and optimization solutions and services, today announced that as more hoteliers turn to revenue management specialists to boots returns in weaker operating conditions, it’s highly regarded consulting division - IDeaS Advantage - had recorded solid double digit growth and had signed up a number of new partners worldwide in 2009.

IDeaS Advantage recorded strong growth in 2009 based off the company’s understanding that during the current period of economic uncertainty many hotels are struggling to reach their optimal revenue levels. As such, IDeaS Advantage committed to working closely with hotel and hospitality organisations to support them through the economic downturn and best prepare them for stronger levels of demand when the market rebounds.

Director of IDeaS Advantage Consulting, Klaus Kohlmayr, said: “We are excited that even though 2009 certainly was one of the most challenging economic environments ever experienced, we have been able to help our clients achieve some significant performance improvements. The growth in IDeaS Advantage reflects a growing industry belief that specialist knowledge and training can help to maximize revenue irrespective of the wider economic environment. Through good times and bad - specialist hotel revenue management knowledge will ensure your organization is maximizing its returns.’

As a testament to the value of hotel revenue management specialist capabilities, IDeaS Advantage successfully worked with New World Hotels regional 5 Star Chain of facilities located in China and the Philippines, providing remote revenue management support. Dexter Chia, VP Sales & Marketing for New World Hotels, commented:

‘2009 has been an extremely challenging year for us. We needed a partner who could come in very quickly and help our very diverse Hotels make the best out of a very difficult situation. The IDeaS Advantage team through their remote support services hit the ground running and very quickly tweaked our revenue and pricing strategies with some very impressive results. With results quickly visible everyone recommended to extend the services beyond the initial scope and IDeaS Advantage has now become a valuable strategic partner in our long term strategy.’

2009 Highlights for IDeaS Advantage include:

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