Sharjah on a tourism overdrive
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Sharjah is keen to highlight its cultural offerings at the recently concluded ITB Berlin.
As Mohamed Ali Al Noman, chairman, Sharjah Commerce and Tourism Development Authority (SCTDA) said Sharjah richly deserved the title because of its historical cultural heritage and contemporary tourism product.
Al Noman stated that Sharjah remains a favorite for European tourists, as revealed by the latest hotel industry statistics. In the first half of 2014, Sharjah’s hotel establishments received 409,585 European guests, as against 349,670 guests in the same period in 2013, registering an increase of 17%.
He further added that the Germans hotel guests last year stood at more than 25,000. Al Noman also expressed satisfaction over the fact that Sharjah’s hotels attracted more than two million guests in 2014.
The number of hotel establishments in the emirate has touched 106, including 50 hotels and 56 hotel apartments. The number of hotel rooms in the emirate has risen to 10,000, said the SCTDA Chairman, stressing that the emirate is set to witness opening of a number of new luxury hotels in 2015, notably Sheraton Hotel and Resort.
The Sharjah delegation to ITB Berlin was headed by SCTDA and also included Sharjah Airport Authority, Sharjah Airport Travel Agency (SATA), Shurooq (Sharjah Investment and Development Authority), Sharjah Environment & Protected Areas Authority (EPAA), Sharjah Museums Department, Sharjah National Hotels, Coral Beach Resort, Golden Tulip Sharjah, Ramada Sharjah, Radisson Blu Resort, Sheraton Sharjah Beach Resort & Spa, Sharjah Premiere Group, Al Shaab Village and Spark Hotel & Deluxe Apartments.
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