Nature remains biggest draw for Falklands tourism
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Falkland Islands Tourist Board has retained that its biggest tourism draw is its wildlife following a consumer survey. Research by the board has shown that almost three quarters of respondents headed to the destination for its nature, while 15% visited to see its history and 11% went for sandy beaches. The islands’ large population of penguins resulted in 64% of guests being birdwatchers and nature enthusiasts and nearly a quarter were photographers. “It’s really encouraging that respondents used phrases like ‘natural paradise’ and ‘wildlife haven’ to describe this destination,” said Paul Trowell, general manager for the Falkland Islands Tourist Board. The findings coincide with the islands’ target to boost tourism by 6% in the season ahead.
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