Scott Dunn makes investment in Imagine Travel
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Luxury tour operator Scott Dunn has taken a majority stake in Imagine Travel after investing a “significant” undisclosed amount in the company.
Imagine, which was founded in 2004 by Ben Morison, originally specialised in providing luxury African holidays and has since expanded into the Latin American, Indian and Asian markets.
The deal will see Imagine continue operating as a brand, however it will now have its operational support – including marketing, IT and HR – provided by Scott Dunn.
Scott Dunn chairman of Andrew Dunn commented: “Scott Dunn and Imagine have very little overlap in terms of guests so this investment makes absolute sense in terms of our ambitious growth plans and Imagine’s desire to enter new markets with our support. We will be able to share our significant expertise in the luxury travel sector with the talented Imagine team, enabling them to potentially expand into areas that they don’t yet serve, as well as offer even better service to their guests.
“For the coming financial year, our combined turnover is expected to be close to GBP60million, enabling us to move towards an ultimate goal of GBP100million of revenues by 2016 through organic and acquisitive growth.”
Ben Morison, founder of Imagine Travel added: “Scott Dunn and Imagine make a perfect fit. With this investment we can continue to grow into new markets, invest in our operations and build a strong team that has exceptional knowledge of Africa and newer markets such as Latin America and Asia.”
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