ABTA 14: Hoseasons launches new luxury brand
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Hoseasons has announced a new luxury caravan brand named Bouja.
The new product will launch at the start of next year in six locations across Devon, Wales and Hampshire.
Each will have a hot tub, flat-screen television and deck, patio or private garden.
Launching the product at the ABTA Travel Convention today, Hoseasons managing director Simon Altham said: “This new range is applying some of the ideas that have been a success with our lodges to high-specification caravans and offering an affordable luxury break.
“Our new branding and this range is focused on the luxury market and UK holidays are where we believe the growth will come from.”
Other accommodation such as beach hut-style coastal lodges with a quirkier style will also form part of the new range.
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