RAK visitor number growth hits the double digits during Eid
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Ras Al Khaimah recorded a double digit growth in visitor numbers and guest nights during Eid Al Fitr compared to the corresponding period last year, according to figures released by the Ras Al Khaimah Tourism Development Authority (RAKTDA), which develops the emirate’s tourism infrastructure and oversees its domestic and overseas promotions.
The latest figures released by RAKTDA reveal the emirate attracted 16,636 hotel guests during the July Eid weekend, generating 30,220 guest nights. These numbers represent 10.7% and 17.4% increases, respectively, on the same period in 2015.
“Ras Al Khaimah has positioned itself as a destination of choice for those across the Globe and these results are a strong indication of the appeal of the emirate for travellers,” Haitham Mattar, CEO, Ras Al Khaimah Tourism Development Authority said.
Recognised as one of the region’s fastest growing destinations, the RAKTDA figures show record growth across key indicators including hotel guests, room revenues, F&B revenues and occupancy rates.
Hotel occupancy during Eid Al Fitr reached 86.6%, 10.6% higher than in 2015 (78.5%), while RevPar grew by 12.7% over the same period.
“Ras Al Khaimah is a year-round tourist destination, and we have worked closely with our industry partners to promote the emirate’s offering and optimise visitation during the summer months and beyond. In addition to our great beaches and resorts, one of our key attractions is Jebel Jais, the tallest mountain in the UAE, which provides temperatures 10 degrees cooler than found at sea level and is ideal for outdoor sports and adventure, camping and picnicking.
“As well as mountain and adventure activities, summer visitors can partake in night time golf, relax and rejuvenate in a range of luxury spas, enjoy world class hotel facilities for all ages, and engage in numerous authentic Arabian experiences across the emirate, or go star gazing at the Banyan Tree Al Wadi.”
The UAE market continues to be an important source market for Ras Al Khaimah’s tourism growth. More than half (56%) of guests staying in the emirate during Eid Al Fitr were UAE residents. Indian, Egyptian, British and German visitors are in the top five source markets during the festive weekend, totalling 18.5% of total guests.
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