Azamara Cruises appoints new chief operating officer

Azamara cruise line has today announced the appointment of Bert Hernandez to Chief Operating Officer, effective 31st October 2016.

This is a newly created position for the brand and Hernandez will play an important role as the line continues to grow and evolve. Hernandez is no stranger to the cruise industry as he spent the last three years serving as Vice President of Planning, Strategy and Deployment for Royal Caribbean Cruises Ltd. and prior to that, enjoyed four years as Vice President of Revenue Management for Celebrity Cruises. An experienced senior executive, he has played a pivotal role in positions across Royal Caribbean’s family of brands.

“Azamara Club Cruises is thrilled to have Bert Hernandez join our dedicated team,” said Larry Pimentel, President and CEO, Azamara Club Cruises. “It’s an exciting time for the brand and Bert brings expertise and knowledge that will be extremely beneficial to our team as we look ahead to Azamara’s bright future. Our Destination Immersion programming is unmatched and we continue to bring unique experiences to our guests because of our talented teams.”

In his new role, Hernandez’s experience as a senior executive with highly developed commercial, planning and management skills will be applied as Azamara continues to implement new and exciting programmes, voyages, ports of call and more.

“I am excited to join the Azamara team and look forward to playing an important role in the continued success that lies ahead,” states Bert Hernandez, Chief Operating Officer at Azamara Club Cruises. “I’m ready to dive into this new role and work with the team on this truly unique and special brand.”