Back-Roads Touring leads expansion into Asia with eight new itineraries
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British based group-tour specialists Back-Roads Touring has started a new chapter in its 25-year history by branching out from its traditional stamping grounds in the United Kingdom and Europe, with the announcement of its expansion into Asia.
Taking its experience of small group and custom made tours of the highways byways, and of course, back roads of Europe – as well as canal excursions and boutique accommodations – and applied it to eight itineraries:
Bangkok & The River Kwai (five days), Temples of Thailand and Cambodia (eight days), Wonders of Thailand (13 days), Hanoi & Halong Highlights, Vietnam Adventure (five days), Vietnam and Cambodia Discovery (12 days) and Flavours of Vietnam (12 days).
“Exploring South-East Asia in a small group is something that we know travellers are seeking and with our new Asia tours, they can do that with a company they know and trust” said Daryl Raven, Back-Roads Touring general manager.
“A balance of guided experiences and to be able to explore destinations at their own leisure”
“We are committed to keeping up with market demands and customer feedback, and have always taken this on board when we develop any of our new product ranges. We know that our customers are looking for a balance of guided experiences and to be able to explore destinations at their own leisure.”
“In South-East Asia, some of our amazing highlights include experiences such as exploring Angkor Wat with a stone conservation expert, visiting rescued elephants in a rehabilitation facility in Chiang Mai, or even showing you where to experience the best sunset over a deserted beach. With our experienced guides, a Back-Roads tour in Asia is simply extraordinary”.
Raven went on to say: “We’ve seen triple digit growth from UK agents in the last few years with the majority of our business coming this way so they’re incredibly important to us. We believe that the launch of Asia will complement our Europe & UK Small Group Touring programme perfectly so we’re looking forward to working even closer with our existing trade partners and developing new partnerships off the back of this release.”
Back-Roads Touring specialises in authentic, off-the-beaten-track travel and small group tours, capped at 18 in Europe and 14 in Asia, aimed at mature and experienced travellers.
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