Centara rebrands three spas
Centara Hotels & Resorts is rebranding three of its spas under its new mid-range Cense by Spa Cenvaree brand.
The spas at Centara Hat Yai and Away Suansawan Chiang Mai have already been rebranded, while the third, at Centra Coconut Beach Resort Samui, will be completed by the end of November 2012.
Launched earlier this year, Cense by Spa Cenvaree is a mid-range brand that doesn’t require full spa facilities.
“We are very excited to be moving into the operational stage of Cense by Spa Cenvaree,” said Elaine Chua, Centara’s Group Director of Spa Operations. “We are tailoring this new value brand to specific markets, such as guests who do not have much time but still want to look and feel their best, and for those looking for affordable luxury.
“For our business partners in Thailand and our growing portfolio overseas this also offers another spa options,” said Ms Chua.
The new Cense by Spa Cenvaree at Centara Hat Yai features seven treatment rooms, while the one at Away Suansawan Chiang Mai has six treatment rooms, an herbal steam room, jacuzzi and sauna. The spa at Centra Coconut Beach Samui will feature two couples’ rooms, a Thai massage room and a foot massage pavilion.
Centara is also planning to add three more Cense spas, at the Centara Hotel & Convention Centre Khon Kaen, Centara Watergate Pavilion Hotel Bangkok and Centra Central Station Bangkok.