DTCM, Dubai Culture ink an MoU
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Dubai’s Department of Tourism and Commerce Marketing (DTCM) and Dubai Culture & Arts Authority (Dubai Culture) recently inked a Memorandum of Understanding (MoU). This MoU was signed to further unite efforts in promoting Dubai’s cultural and heritage tourism offerings.
The MoU was inked by His Excellency Helal Saeed Almarri, director general of DTCM, and His Excellency Saeed Al Nabouda, acting director general of Dubai Culture, to support strategic tie up between DTCM and Dubai Culture relating to various activities.
The agreement includes plans to leverage expertise of each entity in developing programmes and events to promote cultural and heritage tourism. It also includes development of training programmes for tour guides with a focus on Dubai’s culture, arts and heritage offerings.
His Excellency Saeed Al Nabouda said: “The MoU underlines our vision with DTCM to enhance collaboration across various government entities to promote the city as a regional and global business and leisure hub. This partnership will help in implementing shared projects and initiatives between both entities.”
A committee from DTCM and Dubai Culture will be formed to set up the programmes and follow up on their implementation.
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