Flight to recovery: AirAsia breaks post-hibernation daily sales record
AirAsia registered its highest post-hibernation sale day, with a record-breaking 41,000 seats sold in a single day across AirAsia Group, signifying a strong rebound in demand for air travel.
The airline’s website is experiencing traffic growth of 170%. Some of the most popular routes booked include Kota Kinabalu and Kuching to Kuala Lumpur for Malaysia, Bangkok to Chiang Mai and Hat Yai for Thailand, Manila to Puerto Princesa and Davao for the Philippines, Delhi to Srinagar and Bengaluru to Hyderabad for India and Jakarta to Denpasar and Medan for Indonesia.
The group’s load factor averaged around 50% with AirAsia Malaysia hitting 70%, its highest load factor post-hibernation.
AirAsia Group CEO, Tony Fernandes said: “We are encouraged by this positive trend and we foresee this will continue in the coming weeks. Our recent innovative product in Malaysia, AirAsia Unlimited Pass, which is a product specifically designed to promote the Malaysian Government’s effort to stimulate and encourage domestic travel, sold out quickly. We will be rolling this out in other markets soon. We continue to play our part to revive the domestic tourism industry by partnering directly with local hotels to offer hassle-free, best price guaranteed deals with bigger savings on SNAP, our flight and hotel combo booking platform.”
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