New ‘Coral Logo’ lights up across Middle East
Guest Writers are not employed, compensated or governed by TD, opinions and statements are from the specific writer directly
As part of its rebranding exercise, Coral Hotels & Resorts has accomplished a major milestone with the exterior signages affixed across its portfolio of hotels in the Middle East.
The outdoor signages were a key aspect of the rebranding process.
Laurent A Voivenel, CEO of HMH, said: “Coral Hotels & Resorts are strongly positioned in the Middle East to win a bigger market share with a high visibility and reach. We are proud to see the new logo lit up across the brand’s network of hotels in the region. It was the final phase in the massive two-year long rebranding process.”
The new identity breaks away from tradition and is primarily aimed at leveraging Coral Hotels & Resorts competitive advantage.
Comments are closed.