Tourism organisation MARKETING GREECE has announced the launch of a new consumer website to promote the destination.
The website, at www.discovergreece.com, hopes to act as a central hub for stories, images and videos from a #wediscovergreece campaign and ultimately aims to increase visitation to the country and its islands.
It will be unveiled in February with a booking functionality and in five languages to appeal to different markets.
“The Discover Greece portal will enhance Greece’s access to online distribution channels through compelling and engaging digital content and a powerful price comparison functionality. For the first time in Greece it brings together hotels, regional authorities and other key players in the tourism industry, ensuring that Greek destinations and experiences are visible and highly competitive in the online marketplace,” said the organisation’s general manager Iossif Parsalis.
Comments are closed.