Sabre boosts hotel content in HRS deal
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Sabre Corporation has signed up more than 50,000 HRS hotels to appear on its platforms for travel agents.
The agreement also means TMCs will gain access to the HRS Corporate discount programme which offers 30% off daily room rates for thousands of hotels. The rates will all be displayed in the agent’s usual workflow.
Greg Webb, president, Sabre Travel Network said: “HRS properties are extremely popular around Europe and we are pleased to provide this content to all our travel agents globally. Our agreement with HRS will help them drive more sales in the corporate sector to support their international expansion, and provide travel agents and buyers with access to a wide range of the most up-to-date and best-priced travel options so they can easily find properties that match their travellers’ needs.”
HRS CEO Tobias Ragge added: “Our agreement with Sabre is an important milestone in our multi-channel strategy. Sabre’s platform enables us to significantly expand the reach of our global hotel partners, differentiate our brand and merchandise our content and products to travel buyers globally, all which help enhance our hotel bookings.”
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