Saudi Arabia deemed a developing destination outside religious tourism

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Saudi Arabia looks to boost its tourism potential
Saudi Arabia looks to boost its tourism potential

Hotel investment opportunities were being explored by AHIC speakers at the Riyadh Regional Briefing.

The other areas of focus were expanding the hoteliers’ network across the region.

The briefing was attended by a number of industry leaders including: Costas Verginis, vice president development Middle East, Marriott International and The Ritz-Carlton Company, Philip Wooller, area director of Middle East & Africa at STR Global, Christopher Lund, associate manager of Hotels MENA Region at Colliers International, Saad Alqahtani, manager accommodation at Saudi Commission for Tourism and Antiquities (SCTA), and Chiheb Ben Mahmoud, executive vice president and head of hotels & hospitality of Middle East & Africa at JLL Costas Verginis.

Chiheb Ben Mahmoud said: “The Kingdom remains a top priority for Marriott International, as the future outlook of the hospitality industry in Saudi Arabia is very positive. There are opportunities being created to further develop cultural, religious and business tourism targeting domestic, regional and international visitors.”

Discussions were also held with plans for development of tourism within the Kingdom to become a destination outside of religious tourism, said Chiheb Ben Mahmoud.

Chiheb further added: “Saudi Arabia international tourism is yet to find its own model, it’s own paradigm, although achievements of the SCTA are impressive in laying foundation of a sound tourism and hospitality sector.”

Klook.com

EXPERT OPINION

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