Scenic and Emerald Waterways report business surge

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Two UK-based river cruise lines have reported a dramatic surge in all-included holiday sales as both launch their New Year sales promotions. 

Scenic Luxury Cruises and Emerald Waterways cite the ongoing uncertainty of the Brexit process as the key factor for holiday makers voting with their feet for all-included holidays such as river cruises in Europe, the lines believe their transparent, fixed pricing that will not change despite fluctuations in Pound to Euro exchange rate, has led them to report sales increases in excess of 30% since the start of the year.

Nichola Absalom, UK Brand Manager for Scenic, commented: “2016 was a strong year for us. With a combination of fantastic customer offers and a lot of ambition, we look forward to making 2017 an equally successful year. Scenic’s innovative approach, with absolutely everything for a great river cruise included in the price, means many holidaymakers fears about hidden costs are automatically alleviated.”

David Winterton, UK Band Manager Emerald Waterways, added: “Emerald Waterways’ exceptional value river cruises, as recognised in the Cruise Critic Editors Picks Awards two years running, means many holidaymakers fears about hidden cost are automatically alleviated. There is also an emerging trend for guests favouring holidays, not limited to river cruising that include comprehensive excursions. From our unique EmeraldPLUS excursions to our new EmeraldACTIVE hiking and biking tours, there’s so much for guest to be involved in, ensuring they experience the very best each destination on their river cruise itinerary has to offer.”

Scenic and Emerald Waterways have launched an extra £100 off per booking to all Swan Hellenic and Voyages of Discovery customers who have been unfortunate to have their holiday cancelled with the All Leisure Holiday Group. This in addition to the great savings that can be had through the two lines New Year sales.

Scenic is currently offering savings of up to 45% plus free private door-2-door chauffeur transfers across all 2017 All-Inclusive Europe river cruises until 15 February 2017.

Emerald Waterways is currently offering up to £1,000 per person off all 2017 river cruises plus book a Balcony Suite, a Grand Balcony or an Owners One-bedroomed Suite and guests will receive €250 per cabin to spend on board.

Klook.com

EXPERT OPINION

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