Hajj, Eid Al Adha impact ME hotels
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The recent analysis of the performance of Middle East hotels across the Hajj and Eid Al Adha period showed an impact, according to STR Global. At the start of Hajj, Makkah was able to achieve RevPAR of nearly SAR2,000. In Medina, hotels saw RevPAR increases beyond SAR1,100 for three consecutive days.
The three-day celebration period of Eid 2014 saw year-over-year declines in occupancy (-3.9%), ADR (-6.5%) and RevPAR (-10.2%). The average RevPAR across the three days was AED911.40 in 2014 and AED1014.60 in 2013. Comparing the holiday periods (six days in 2013 and four days in 2014), saw occupancies and ADR decline by 1.3% and six percent, respectively.
In Muscat occupancy rose during the 10-day period of Eid Al Adha, peaking at 81% percent. Total RevPAR experienced a year-over-year decline of 2.5%, also resulting from the difference in days when Eid occurred. Despite occupancy and RevPAR declines when compared to 2013 levels, ADR saw a slight increase of 3.2% during the three days of Eid; averaging at OMR112.
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