Heathrow Express receives Business Superbrand 2017 status

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Heathrow Express has again been awarded Business Superbrands status for 2017, for the 11th consecutive year in a row.

The annual survey has been identifying the UK’s leading business-to-business brands since 2001.

The process was managed by The Centre for Brand Analysis (TCBA) and questioned 2,500 individual business professionals from across the UK, as well as the independent and voluntary Business Superbrands Council.

The two audiences judged nearly 1,500 brands, which they assessed on three key criteria: quality, reliability and distinction.

Fraser Brown, director of Heathrow Express said: “All my colleagues work hard to ensure Heathrow Express provides a fast, reliable, innovative and customer focussed service. I am delighted Heathrow Express has been awarded Superbrand status and has once again been recognised for the premium service it provides and its excellence as a train operating company.”

Klook.com

EXPERT OPINION

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