HK Express targets agents with Amadeus deal
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HK Express has signed an agreement with Amadeus for the distribution of its fares to travel agents.
The Hong Kong-based airline becomes the latest in a series of low-cost carriers now moving to the GDS channel, and the new agreement will enable it to promote its fares through Amadeus’ global network of agents.
“HK Express is expanding aggressively to give our guests an affordable, reliable option from our base in Hong Kong,” said Luke Lovegrove, the airline’s commercial director.
“We believe in a multi-channel distribution policy, allowing guests who wish to book through the travel agent community the ability to do so. We’re delighted to work with a partner like Amadeus to help us increase our reach worldwide.”
HK Express currently flies to 20 destinations across Asia Pacific, but this network will expand substantially in the coming years, with the airline planning to expand its fleet from 13 to 50 aircraft by 2018.
“HK Express is an ambitious and forward-thinking airline, and we are very pleased that they have selected Amadeus to take their growth to the next level. This partnership will allow the airline to distribute their affordable fares to more travellers than before, and proves the value Amadeus delivers as a global distribution and technology partner to low cost carriers in Asia and around the world,” said Hazem Hussein, Amadeus Asia Pacific’s executive vice president of airline commercial.
More than 80 low-cost and hybrid carriers are now bookable via the Amadeus system.
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