NCL launches new global branding campaign
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Norwegian Cruise Line (NCL) has revealed the company’s new global brand campaign, “Feel Free”.
“The concept of ‘Feel Free’ transcends the idea of traditional cruising and speaks to the experience that is uniquely offered and delivered aboard Norwegian ships: our promise that guests should be free to vacation on their terms,” said Meg Lee, Norwegian Cruise Line’s senior vice-president and chief marketing officer.
The launch of “Feel Free” works hand-in-hand to communicate Norwegian’s new promotional offer Free at Sea. Norwegian’s Free at Sea campaign will run until 10 April and allows guests to choose from four free offers: free unlimited drinks, free specialty dining, free internet package or free spending money.
Available on sailings of five nights or more on 12 of Norwegian’s ships, guests booking a Studio, Inside, Oceanview or Balcony Stateroom or Mini Suite can choose one of the free packages.
Those booking The Haven by Norwegian or Suites will benefit from all four offers free.
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