Virgin Trains refreshes onboard retail offering

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Virgin Trains has revealed more than 25 new products will be available from its onboard Foodbar, located in Standard Class, on the east coast route.

The move is in response to customer feedback, and part of Virgin Trains’ ongoing investment in enhancing the customer experience.

The new product selection includes organic, gluten free and vegan options as well as sweet treats such as Cadbury Dairy Milk and Oreo. Also available is Virgin Start Up business, Love Corn. This premium corn snack boasts simple and clean ingredients, with a mouth-watering taste. It perfectly complements Virgin Wines, another new addition to the Foodbar. Available in red, white, rose and as prosecco, this is the first-time Virgin Wines has been stocked on-board.

Ali Watson, Customer Experience Director at Virgin Trains on the east coast said: “We strive to make our customers’ journeys comfortable and enjoyable and take on board feedback of those travelling with us. We hope that the refreshed Foodbar and its extensive offering will help us to take the customer experience to the next level. We’re also delighted to be stocking Love Corn, which has been supported through Virgin Start-Up, as well as stocking Virgin Wines for the first time.”

Klook.com

EXPERT OPINION

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