Guinness World Records opens Middle East office
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Guinness World Records commenced its Middle East operations with a Dubai office.
For the first time Guinness World Records has a Dubai-based official dedicated to working with record-holders and future record-breakers from across the region.
This growth is typified by UAE and Saudi Arabia which have seen record applications increase by 130% and 105% respectively. In turn, numbers of actual record holders for UAE and Saudi Arabia have grown by 171% and 66% respectively. The new office will deliver a complete range of record services from application and assessment to record attempt verification and live record adjudication.
Talal Omar has officiated more than 300 record attempts in the Middle East and 70 in the last 12 months alone. “Dubai is an ideal location for me to connect with the whole Middle East region. I predict that we will see our record-breaking increase by 50% and hopefully much, much more. From my experience, the Middle East is ready to lead the world with record-breaking achievements and we have only scratched the surface in the region’s talents.”
The company will also launch a new version of its website dedicated to the Middle East region later in the year. The new site will focus on record-breaking news from the Middle East, giving record fans greater insight to records being broken in the region and the record holders behind the headlines.